- Get artsy and creative!
- Find out more here.
It might be irritating that there seem to be more
celebration occasions than ever before – but not if you’re making the cards.
Hand-made cards are always nicer than store-bought, and it's easy to
tell the difference. They are unique and thoughtful, and easy to make. You can
even do it while sitting in front of the TV.
What’s involved?
You will need a unique
selling point so use your talent, your sense of humour or whatever you have. Be
as artistic as you like.
This is a money maker for the creative minded,
so if it reminds you of being back at school try to remember that anything
worthy of a classroom wall is unlikely to sell. Making cards is also a relaxing
and fulfilling way to spend a few hours here and there, you can do it as a hobby
business or a real money maker.
Customers who like your designs are
likely to come back for something different to give on other
occasions.
How do you do it?
Step 1: Do some research.
Look at magazines or books from the library, such as
Crafts
Beautiful’ magazine, which often has inspiring ideas for cards and other
crafts along with adverts from crafts suppliers. Go down to the local gift shops
and see what cards they offer. Check out Making
Greeting Cards for free online help, or Amazon's great range of
cardmaking books.
.
Wherever you decide to sell your cards, have a look
at the competition if there is any. Do something different.
Step 2: Get the essentials.
No matter what you want to do, or make,
there are some essential items you'll need:
A space to work on (make sure
you cover it with newspaper to prevent messy spills); glue, scissors, a stanley
knife, a ruler, pens, pencils, paints. Places like Rebel-Rebel
and Staples
cover the basics and
Free delivery on orders over £30 (ex. VAT)
For basic designs, you won’t need much more than card
and envelopes. Other materials can be as elaborate as you want – as long as you
think it’ll attract the buyer.
Use themes if it helps:
- Birthdays
- Christmas
- Easter
- New baby
- Farewell
Step 3: Find your niche.
Think outside the square, you can buy new bits and bobs
from craft stores and supplement them with bits from around the house and
garden:
- Get down to nature and use pressed flowers;
- Go to the local thrift shop where they often have
boxes of old buttons and bits;
- Try party stores where you can get cheap
glitter;
- Get your old wrapping paper out of the store
box;
- Make chocolates or lollies to stick on the
front;
- Use stickers that you can find at Pound
shops;
- Use scissors with funky edges;
- Cross stitch small designs and glue them on;
- Or stitch
onto the card itself;
- Use a calligraphy pen to write messages;
- Make designs using the art of quilling - paper
rolling. (This is lots of fun for those with good able hands and you can make
sure gorgeous patterns and pictures.)
- Use felt, or stamps, candle wax, stencils, fimo,
punches......the list quite literally
goes as far as your imagination!
Kooky
Kards has a great supply of cards, envelopes, materials, tools and
embelishments.
Step 4: Where to sell your cards.
After some research
KVH Search Found has found that selling handmade cards online is a niche area that
you could get into. You can try selling your cards by making your own website or
blog, or through places like the ebay shop but you have to Register on eBay
.
Business will vary at different times of the year and it may take some flexibility in your ideas to
come up with something that proves popular. The card market is very competitive
and crowded so you may have to push to get them into local gift shops and
stationers.
To do this, make up a portfolio of cards and take these
around to a variety of places like art shops, gift shops and stationers. Quite
often you can sell cards on a ‘sale or return’ basis through these outlets. Just
speak to the manager – they can only say ‘no’!
If you live in a small
area where you know the locals, see if you can sell them in the general store or
post office - anywhere where you know someone who can help you
out!
Alternatively, and quite popular, try out a stall at a car boot sale
which will only cost you between £5 and £15 to set up there. You can find your
nearest car boot sale on Carbootjunction.com.
Once you are more established you might consider going a little more upmarket, such
as the Women’s Institute, which runs country
markets around the UK. It costs just 5p to join and they’ll take about 10%
commission on sales to cover the costs of the market. To join, you just need to
pop down to your local market and have a word with the controller. You can find
the contact details for your local market on the website or you can call their
head office on 01246 261508 for more information.
To set up a stall at a farmers' market, you need to find one local to you. You can do this by searching
the Certified
Farmers' Markets website for your nearest market. The website doesn’t deal
directly with the people who run the markets so
you can contact them via the details they provide on the site.
Step 5: Presentation.
Presentation is important, particularly if you
sell at an upmarket venue. Consider your customers: are they going to want
"cheap and
cheerful", or posh-looking homemade art? Get some nice
baskets to arrange your cards in, and some clear plastic see-through bags
to keep sticky fingers at bay. Small labels are useful to explain
themes, prices or materials used.
How much can you make?
You could make about 50p-£1 profit on each card you make depending on the cost of your
materials. Another consideration will be whether you sell them to shops as they
will want them cheaper than the price they will get from the public. Sell them
online and increase your profits by putting ads on your website.
Getting started
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